The wait is O.V.E.R. Officially live and open for business… HOT-TUNA.com
We are super stoked to announce that the new e-commerce website for the iconic surfwear and fashion brand, Hot Tuna, is now LIVE!!! Aaaand you wondered why we’d been so quiet of late.
Well, as you can see we’ve been hard at work creating the behemoth that is HOT-TUNA.com website – and it bites! The new online store is packed full of their legendary graphic-led tees, hoods and boardies with a strong focus on the brand’s heritage and some of the original graphics.
Established in 1969, Hot Tuna has travelled across the world on the backs, bums and boards of surfers and is instantly recognisable but its piranha logo. Edgy graphic prints inspired generations and now it’s set to take over the younger, more urban generation where surfwear meets streetwear.
The website and blog are custom designed and built (of course!) with a strong focus on the signature ‘mass graphic impact with a dash of mischievousness’ both synonymous with the Hot Tuna name. Though we’d like to think that the site is as functional as it is rad to look at so drop by, hang out and shop til your card maxes out! Then let us know what you think.
We’ll be posting more once we’ve celebrated the launch but, for now, head over to the Hot Tuna online store or get your dose of vital sustenance on their blog – The Piranha Soup Adventures. Go big or go home peeps!